Sweet Biscuits, Snack Bars and Fruit Snacks in Kazakhstan

SKU: mar_16_9_2022_85 Category: Food & Beverage

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16-Sep-22

Sweet biscuits, snack bars and fruit snacks benefits from offering a wide range of indulgence snacks, including healthy options – especially when compared to confectionery for example. This is resulting in ongoing growth in the category, with sweet biscuits performing the best in 2022. Sweet biscuits are popular for many consumers as they are regarded as nourishing, satisfying, and good value for money – a key factor in a time of such economic uncertainty. Moreover, many brands offer sweet biscu... Euromonitor International's Sweet Biscuits, Snack Bars and Fruit Snacks in Kazakhstan report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in directly informs our forecasts to 2026, clearly indicating how the market is expected to change. Product coverage: Fruit Snacks, Snack Bars, Sweet Biscuits. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data. Why buy this report? * Get a detailed picture of the Sweet Biscuits, Snack Bars and Fruit Snacks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop. Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Sweet Biscuits, Snack Bars and Fruit Snacks in Kazakhstan
Euromonitor International
September 2022

List Of Contents And Tables

SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN KAZAKHSTAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Category driven by sales of cheaper products, with sweet biscuits coming out on top
Plain biscuits and wafers win in times of inflation, with snack bars slumping after the on-the-go boost seen in 2020-2021
Rakhat pips previous leader KDV Group to the post, with high competition between the players’ affordable biscuit brands
PROSPECTS AND OPPORTUNITIES
Sweet biscuits will maintain their popularity, from plain to fancy, and with healthier variants expected
Competition expected to heat up among domestic players, as seen with Rakhat taking the category lead
Snack bars to rebound in line with pre-pandemic trends, as protein/energy bars also show scope for growth
CATEGORY DATA
Table 1 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2017-2022
Table 2 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2017-2022
Table 3 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2017-2022
Table 4 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2018-2022
Table 6 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2019-2022
Table 7 NBO Company Shares of Sweet Biscuits: % Value 2018-2022
Table 8 LBN Brand Shares of Sweet Biscuits: % Value 2019-2022
Table 9 NBO Company Shares of Snack Bars: % Value 2018-2022
Table 10 LBN Brand Shares of Snack Bars: % Value 2019-2022
Table 11 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2017-2022
Table 12 Distribution of Sweet Biscuits by Format: % Value 2017-2022
Table 13 Distribution of Snack Bars by Format: % Value 2017-2022
Table 14 Distribution of Fruit Snacks by Format: % Value 2017-2022
Table 15 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2022-2027
Table 16 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2022-2027
Table 17 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2022-2027
Table 18 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2022-2027
SNACKS IN KAZAKHSTAN
EXECUTIVE SUMMARY
Snacks in 2022: The big picture
Key trends in 2022
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 19 Sales of Snacks by Category: Volume 2017-2022
Table 20 Sales of Snacks by Category: Value 2017-2022
Table 21 Sales of Snacks by Category: % Volume Growth 2017-2022
Table 22 Sales of Snacks by Category: % Value Growth 2017-2022
Table 23 NBO Company Shares of Snacks: % Value 2018-2022
Table 24 LBN Brand Shares of Snacks: % Value 2019-2022
Table 25 Distribution of Snacks by Format: % Value 2017-2022
Table 26 Forecast Sales of Snacks by Category: Volume 2022-2027
Table 27 Forecast Sales of Snacks by Category: Value 2022-2027
Table 28 Forecast Sales of Snacks by Category: % Volume Growth 2022-2027
Table 29 Forecast Sales of Snacks by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources